The Franchise for Star Wars was very succesful.After May 25, 1977, when the first ever Star Wars movie came out there were five movies released after that.Those being relatively successful.All these movies put together brought a total of 4.37 billion dollars at the Box office.They also came out with action figures and posters and all that good stuff the also brought in a handfull of money. I researched how much an original dark vador doll would cost and an average price for it is around 6,000 dollars. I read in the article "The End of Originality" that they give the green light to movies that were a success to make remakes of it. So that is why there is more then one Star Wars movie because the previous ones before the very first one were very successful. Just this past February The Phantom Menace came out again in theaters but in 3D. In the article "Tinsletown in Transition" I came across that 3D movies cost a little bit more then a regular ones. So by releasing a movie in 3D the movie Franchise will make that much more money. I also read that the most important audience are those in the under-25 males Quadrant. Star Wars did a really good job at the because it atracted a range of ages to watch the movie. If Star Wars continues to do all this they well be successful for years to come
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